Transmedia storytelling with university students: digital and communicative competence and attitudes towards inclusion

Abstract

This service-learning project presents a teaching innovation experience based on the transmedia narrative methodology. This methodology allows the development of creative activities that encourage motivation, participation, creativity, collaborative work and the development of digital competence in university students, with the aim of fostering attitudes towards an inclusive culture. The purpose of this study is to empirically assess the results of the implementation of the project and to evaluate the impact of the transmedia methodology in the university classroom. The context of application was the University of Valladolid, in the Campus of Palencia, during the second semester of the academic year 2023/2024. The participants were 101 students (67 women and 34 men) and 2 teachers. Of the total number of students, 38 belonged to the double degree in Early Childhood and Primary Education, and 63 students of the degree in Primary Education. The subject involved was Research Methods and Innovation in Education. In order to systematise the results, the instrument called «Decalogue of Self-Evaluation for Classroom Activities» was used. The findings show that the proposal helped teachers to be more conscious, intentional and systematic in the use of strategies aimed at promoting critical thinking, reflection and self-learning.